Inland, the Andalusia Fair of Tourism, Sports and Adventure where Axarquía will be present

Jorge Martín, president of the Association of Municipalities of the Costa del Sol Axarquía, has announced the tourism offerings to be promoted at the Andalusia 'Tierra Adentro' Tourism, Sport and Adventure Fair, which will take place in Jaén from October 24 to 26.

The goal is to strengthen and showcase the natural attractions of the region. Martín also emphasized that what is truly important is "tourism on the Costa del Sol, the great brand of the province of Málaga", stressing that not only Axarquía is important.

The president of the Association of Municipalities Costa del Sol Axarquía also highlighted that this event "fits very well with our offerings, as on one hand our beaches are of great interest, but on the other hand, it also allows promoting inland tourism." Martín also emphasized during his speech that the Axarquía has a wide range of options related to tourism.

The charms of Axarquía

Among the most notable places, he mentioned the Natural Park of the Sierras de Tejeda, Almijara, where La Maroma, the highest peak in the province of Málaga, is located. He also did not forget about El Saltillo, in Canillas de Aceituno, or the largest natural zip line in Spain, in Comares. "We are an ideal destination for weekend getaways or long weekends," assured the president of the Association of Municipalities Costa del Sol Axarquía.

For his part, the vice president responsible for the Tourism area, Jesús Pérez Atencia, highlighted “the synergies between the public and private sectors,” valuing the “wide range of rural houses, apartments, hotels, hostels, campsites, and RV areas” in the region. He also emphasized the growing recognition of the cuisine throughout Axarquía across the national territory.

This tourism promotion will be supported by digital tools such as QR codes and the Gecor Turismo Axarquía app, which compiles information about the 31 municipalities that compose it. Additionally, it will include the five routes certified with the Quality Tourism Q and the private services regulated by the Andalusian Government. "These are practical, accessible, and sustainable tools, suitable for the times," pointed out Atencia.

Coinciding with the fair, the Association will also participate in the workshop “Andalucía Choose Nature”, organized by the Andalusian Government and aimed at the segments of nature, gastronomy, and agrotourism, which will gather more than 40 national and international travel agents and advisors.