Marbella bids farewell to Holy Week with an occupancy rate over 80%

The city of Marbella has concluded the Holy Week with occupancy rates ranging from 80% to 90% from Palm Sunday to Easter Sunday, thanks to last-minute bookings. During the holiday weekend, many establishments were fully booked, as highlighted by the Director General of Tourism, Laura de Arce, this Monday.

The municipal official thus made a positive assessment, noting that from Thursday to Sunday, other hotel establishments that did not reach 100% occupancy offered rates above 90%.

De Arce mentioned that “the data obtained in the city, including visitor spending, have been spectacular.” “And this, despite the weather forecasts not being as good as we had hoped for what could have been a preview of the summer.”

In this regard, she emphasized that “if initially the hoteliers' forecasts did not exceed 80%, we were confident that if the weather allowed, there would be an increase in last-minute bookings, and that has indeed happened.”

De Arce highlighted that all of them “have referred to the high spending on dining within their hotels during this week, as well as the average room price, which has also been quite high.”

Restaurant Sector

She also valued that, for their part, the restaurants in the town “have also enjoyed excellent business data, a fact that could be easily verified by walking through its streets and squares.”

In this case, she asserted, “not only on Holy Thursday and Good Friday, but the processions have filled the Old Town with visitors at each of their departures since Palm Sunday.”

In this sense, she highlighted that the commerce “has also seen an increase in tourists, as well as spending in their establishments, very different from last year, which due to the rain did not meet expectations.”

Regarding nationalities, “the most numerous visitor has again been, as is usual at this time, the domestic tourist,” she reported. De Arce noted that “the foreign audience was also very significant, both from the United Kingdom and other Central European countries, not to forget the American and Canadian, who also took advantage of this week to visit the city and enjoy its processions.”

Finally, the General Director mentioned that “although we must wait almost a month to know the official figures for this April, we cannot forget that next week is a holiday week in half of Europe, so we will continue to enjoy high occupancy rates.”