Costa del Sol News
The Waldorf Astoria hotel chain, the most exclusive brand of the Hilton group, announced this Friday in New York that it will open its first establishment in Spain in Marbella in 2029. The project, with an investment of about 220 million euros, includes the construction of a hotel with 120 rooms and suites, as well as an equal number of residences that combine privacy and services of an ultra-luxury complex. The hotel, which will be managed by Higuerón Development, will also feature a country club, a 750 square meter spa, indoor and outdoor pools, a gym, wellness space, a gastronomic offering with signature restaurants, and outdoor areas designed for exclusive experiences.
"Waldorf Astoria Hotels & Resorts has long been synonymous with unparalleled luxury in the world's most coveted destinations. We are thrilled to once again work with Higuerón Developments to introduce the Marbella brand, marking the debut of Waldorf Astoria in Spain," said Chris Nassetta, President and CEO of Hilton.
"The project represents another significant step in Hilton's global luxury portfolio expansion strategy, which now includes over 550 establishments. Waldorf Astoria Marbella will be a hotel that offers elegant service and unforgettable experiences for generations to come," he added.
Javier Rodríguez, CEO of Higuerón Developments, stated that Higuerón Marbella Golf Resort "aspires to be a global benchmark in the ultra-luxury vacation segment" and emphasized that "the arrival of the first Waldorf Astoria resort in Spain reinforces and validates this commitment to excellence and consolidates Marbella as a privileged destination."
"The vision of this future project aligns with the fundamental values of our company, namely humanism, authenticity, innovation, and sustainability, values that have accompanied us throughout our 30 years of history at Higuerón Gran Málaga Resort and that, along with our team, form a fundamental part of the DNA of this future project," he added.
For the mayor, Ángeles Muñoz, the project "represents a milestone for the city and consolidates its leadership in top-tier tourism." "The choice of the municipality to host an iconic and internationally renowned brand in the luxury segment confirms Marbella's capacity to attract strategic investments and continue generating opportunities linked to a model of utmost quality," she stated.
The luxury brand Waldorf Astoria has hotels in New York, Hamburg, and Osaka.