Marbella launches a plan to install 'Instagram corners' in the old town

The Marbella City Council, through the Commerce delegation and the West district, has launched a plan to install 'Instagram corners', urban photographic spots named after Marbella, specially designed for citizens and tourists to take attractive and shareable images on social media in the old town. The aim is to improve urban aesthetics and strengthen the image of one of the most visited and emblematic areas of the municipality. This project, carried out in collaboration with the Andalusian Regional Government within the Large Cities Tourist Plan, "aims to promote the Historic Center, turning some of its streets into the stars of the thousands of photographs that are published daily on social media," as highlighted by Alejandro González, the councilor of the West district.

In this way, streets such as Carmen, Estación, or Ancha, which are among the most visited by thousands of tourists, will now gain more national and international projection thanks to the dissemination of the photographs that users will post on their networks. This initiative seeks to energize cities with high tourist and commercial potential, like our municipality, as pointed out by the councilor. Meanwhile, the trade advisor, Carmina Serrano, added that with this new action, "the town continues to advance on its path towards modernization and improving the experience of citizens and tourists, consolidating itself as a destination that stands out not only for its beauty but also for its ability to innovate and adapt to the needs of the present."