San Diego Comic-Con sneaks into the Malaga Festival with a series exchange

"It was a natural progression that had to happen," everyone agreed in their announcement of the collaboration agreement between San Diego-Comic Con ... and the Malaga Festival. This Friday, both platforms announced the launch of 'Play One Series', an exchange of two titles from the Malaga Festival that will be presented at San Diego Comic-Con and vice versa. This alliance aims to enhance the importance of series and the creation of synergies between the two cultural events: "Together we will create a better experience and content. This helps us better reach the pop universe industry in general," highlighted Gabriel Sáenz de Buruaga, the sole administrator of San Diego-Comic Con Malaga.

This new section 'Play One Series' goes further and will pay special attention to the programming of premieres, meetings with creators, and activities aimed at both professionals and the general public. "Series provide us with a contemporary narrative that has evolved over time and, moreover, with this agreement, the image and cultural dimension of Malaga is favored," stated Juan Antonio Vigar, director of the Malaga Festival, during the presentation, which was attended by the mayor of the city, Francisco de la Torre; the councilor for Culture and Historical Heritage, Mariana Pineda; the councilor for Innovation, Alicia Izquierdo; and the same event administrator Gabriel Sáenz de Buruaga.

The exchange of series will take place starting from the 2026 editions of both events, but within the collaborative section, this Friday afternoon kicks off a joint panel: 'How to build a fantasy world in cinema/TV', with David Ramos, VFX supervisor with over 25 years of experience in the industry, participating in productions such as 'The Day of the Beast', 'A Monster Calls', and 'Game of Thrones'.

Regarding the series, Vigar did not announce any that will be at the next edition of the Malaga Festival, but explained that "they will be in line with the interests of the San Diego Comic-Con audience to give personality to the content and mutually enrich the collaborative work."

"The reality is that this collaboration agreement will serve to offer both audiences more opportunities and variety of content. Both sites have places for series and therefore this alliance is very enriching for both during the stay of San Diego-Comic Con in Malaga," analyzed the mayor, Francisco de la Torre. "Hopefully the agreement continues and the series from the Malaga Festival reach San Diego," Juan Antonio Vigar pointed out with irony but, why not, hope as well.