Over 200 companies will participate in the third edition of 'Startup OLÉ' in Marbella

On June 17 and 18, Marbella will host the third edition of Startup OLÉ, an international event that will transform the municipality into a meeting point for investors, institutions, and corporations from around the world. "We are once again positioning ourselves at the epicenter of technological innovation with an event that has established itself as an international benchmark and reinforces our position as a city of opportunities, talent, and investment," stated Mayor Ángeles Muñoz during the event's presentation. Muñoz emphasized the figures that support the event's growth, which will feature more than 350 speakers and over 200 participating companies, in addition to a comprehensive schedule of round tables and professional meetings.

The mayor highlighted that this new edition "will allow us to continue advancing in the transformation of Marbella towards a more innovative, competitive, and diversified economic model," while also stressing that "we are not only a destination of excellence to visit, but also an ideal place to live, start a business, and invest." She also thanked the involvement of the organization and collaborating institutions "for contributing to our town hosting a top-level meeting with ever-greater projection."

"Marbella has everything to become an innovation hub in Southern Europe"

Emilio Corchado

CEO of Startup OLÉ

For his part, Corchado highlighted that "Marbella has everything to become an innovation hub in Southern Europe" and announced that this edition will reinforce its commitment to strategic sectors such as 'proptech', sustainability, tourism, and health, in addition to incorporating a significant international component with connections between ecosystems like Miami, Salamanca, and the city itself. He also explained that the goal of the meeting is "to build community, facilitate networking, and enable startups, investors, and companies to establish valuable contacts in a close and accessible environment." The program will cover areas such as artificial intelligence, cybersecurity, sustainability, and mobility, and will include talks, practical workshops, and a hackathon focused on improving the digital experience and strengthening the business ecosystem.

Lastly, the regional official valued the consolidation of the event and noted that "this type of initiative contributes to fostering an entrepreneurial culture and facilitating access to financing, two key aspects for the development of the business fabric." He also highlighted that Andalusia "has a solid base formed by technology parks, quality universities, and a growing ecosystem that favors the generation of opportunities and the transfer of knowledge."