Charity market by B bou chain to sell items from its two boutique hotels in Málaga
This Malaga-based family business is carrying out a renovation of the establishments and the beach club, in which they are going to invest 1.5 million euros.
Headboards, nightstands, chairs, armchairs, mirrors, and even some curtains that have been part of the experience for travelers enjoying their vacations at the boutique hotels La Viñuela and Cortijo Bravo, from the Malaga-based chain B bou Iconic Hotels, will be included in the items this hotel group will put up for sale at a charity market. The market will open its doors on the upcoming 24th and will remain open until March 3rd. It involves up to 700 items that brought life to two exclusive four-star establishments with 37 and 21 rooms, respectively, located in Axarquía.
Indeed, giving these items a new life outside the hotel is the commitment of the entrepreneurs, siblings and founders of this chain, María and Andrés Herrero, who are immersed in a renovation project of these establishments and a beach club, planning to invest 1.5 million euros. "We wanted these elements to continue having a life beyond our spaces, becoming part of new stories, and for this renovation to also be a way to care, through collaboration with associations that do extraordinary work with people who need support and companionship. This initiative allows us to combine renovation, sustainability, and social commitment in a single action," they explain.
Under the concept 'New spaces to live,' the group offers the public a selection of furniture and decorative objects, around 700 items, for a limited time, specifically from February 24th to March 3rd, at the Axarquía Hall of B bou Iconic Hotel La Viñuela, from eleven in the morning to seven in the evening. The chain points out that part of the profits will be donated to Amirax, an association that assists people with intellectual disabilities and/or developmental disorders, and to Asociación Esperanza, an Axarquía entity dedicated to supporting people with cancer, as well as their families and close ones, reinforcing the group's commitment to sustainability and support for social causes. "This action reflects a way of understanding hospitality more consciously, where renewing also means caring, reusing, and sharing value," the chain states.
The market will be open from the upcoming 24th until March 3rd at the hotel La Viñuela
Among the items that will be part of this charity market are all types of furniture, including some nightstands bought just four years ago at a price of 600 euros, which now can be purchased for one hundred, Herrero explains. Additionally, decoration items, mirrors, lamps, paintings, and even curtains from the rooms and common areas, as well as unique pieces ready to integrate into homes, businesses, or new projects prolonging their life.
María Herrero details that "the action is framed within the renovation process that the group is carrying out in both hotels, with the aim of offering their guests updated environments and an even more cared-for experience." She also specifies that "this stage coincides with a time of growth for the group, which continues to develop its projects and elevate the level of experience in each of its hotels" and points out that "this renovation is also conceived as an opportunity to promote a sustainable initiative with social impact, aligned with the group's commitment to the environment and those who need it most."
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