These are the tourism figures for the Costa del Sol in 2025

The president of Tourism Costa del Sol, Francisco Salado, presented the 2025 balance of what is the main industry in the province of Málaga. The year ended with a greater increase in revenue than in tourist numbers. These are the tourism figures for Málaga in 2025.

1. Tourists

In 2025, Costa del Sol received a total of 14.65 million tourists, which represents a growth of 1.19% compared to 2024. This is a record number that makes it the best year for tourism in Málaga.

1. Revenue

Tourism generates an increasingly significant economic impact in the province of Málaga. The effect of tourist spending in 2025 had an impact on the Malaga economy of about 21,811.7 million euros. The figure represents a 2.8% increase from 2024. Another historic record for the sector.

1. Employment

The main industry of Costa del Sol generated 10.7% more employment in 2025. The growth rate was three points higher than what this sector experienced in 2024. As a result, 152,162 people work in this activity.

1. Travelers staying in hotels, apartments, and campgrounds

A total of 7.95 million travelers stayed in hotels, tourist apartments, rural houses, and campgrounds in the province in 2025, which represents a decrease of 1.1% compared to 2024.

1. Overnight stays in hotels, apartments, and campgrounds

The nights booked in all accommodations, with the exception of tourist homes, reached 30 million. The data shows a decrease of 1.4% compared to 2024.

1. Occupancy and average stay

The average occupancy throughout the past year in the province's hotels was 75.4%, which represents a decrease of 1.08%. The stay of travelers in these accommodations was 3.43 days, a 0.09% increase from 2024.

1. Hotel profitability

With less occupancy, travelers, and stays, the hotels closed 2025 with a profitability increase of 7.2% reaching 108 euros per room.

1. Arrivals at the airport

A total of 13.3 million passengers arrived at Málaga airport in 2025, with official data up to October and an estimate for the end of the year. The figure represents a growth of 7.3%.

1. Cruise evolution

The cruise industry is one of the sectors that has experienced the most growth. The port of Málaga recorded a total of 625,447 cruise passengers, which confirms an increase of 32%.

1. Accommodation capacity

Costa del Sol now offers more than 700,000 places for tourists to stay at the destination. Specifically, there are 701,994 beds in the province after experiencing an increase of 6.5%.